Learn More About Advertising

We all have some notion of what online display advertising is. Lets make sure we’re all on the same page.

Extra Targeting: Too Much is a Good Thing?
With all the targeting options, why not use several at once?  Won’t this guarantee a wildly successful campaign? If only it were so easy.. Pil...
Wed, 2 Dec, 2015 at 5:02 PM
Retargeting Best Practices
Retargeting allows you to find people online that have already visited your assets, then target them again – called Retargeting. Setting up Retargetin...
Wed, 2 Dec, 2015 at 5:51 PM
Pricing And Bidding
How to bid in an auction? Retargeting Base display advertising is sold in auction. To get the best space available and thus get better performance fr...
Wed, 2 Dec, 2015 at 5:55 PM
Different Types Of Pricing
To get the best value for your online spend, you need to know what you’re paying for. The price you pay for display advertising is normally calculated in on...
Wed, 2 Dec, 2015 at 4:55 PM
Metrics And Reporting
Know your metrics One of the great advantages of display advertising is the enormous amount of data that’s available shortly after the campaign laun...
Wed, 2 Dec, 2015 at 4:56 PM
Optimization Technology
What is Optimization? With all the websites, consumers and advertisers on the net, how can you be sure your ad will be delivered where it should? An...
Wed, 2 Dec, 2015 at 5:57 PM
Campaign Improvement
Making adjustments post-launch One of the real advantages of online advertising is the ability to make changes as you go on. But even the slightest ...
Thu, 3 Dec, 2015 at 7:37 AM
What is Site Bundle?
Site Bundle is a group of publishers who's working with us.  It provides a large number of websites for your advertising to be published on. As it is...
Mon, 24 Oct, 2016 at 10:29 AM